Boston’s culinary landscape just got a little sweeter with the opening of the Sugar Factory’s new location, Sugar Factory Boston, located in the heart of the city, at Quincy Market. This international restaurant chain is known for its photogenic foods and indulgent treats.

A Taste of Extravagance

The Sugar Factory promises an entire restaurant experience dipped in extravagance. As you enter, you are greeted by a floral wall with neon signage and marble stairs leading up to the main dining room. The two-story restaurant features a 360-degree marble bar and a retail candy store with a floor-to-ceiling wall of sweet treats.

The restaurant’s dining space is a two-floor space with seating for 200 patrons. The specialty Pink Room decor is cotton-candy-colored with plush booths and flowery chandeliers. The restaurant also includes two bar areas and an outdoor cafe adjacent to a luxe greenhouse space drenched in crystal chandeliers.

A Menu to Indulge In

The Sugar Factory’s menu is as lavish as its decor. The brunch menu features lavishly decorated cold-brew coffees and sweet meals like Reese’s Pieces Churro French Toast and a S’mores Nutella Waffle. The Boston location also serves several menu items inspired by New England, including fried Ipswich clams, lobster mac and cheese, Maine lobster niçoise, and Boston Cream Pie, to name a few

The menu also features a variety of over-the-top 8 oz burgers, including the waffle breakfast burger and a burger served with edible gold leaf and paired with a golden milkshake. Sugar Factory is known for their lavishly decorated milkshakes & goblets, and in store candy bar.

Celebrity Endorsements

The Sugar Factory is not just known for its extravagant menu and decor, but also for its celebrity endorsements. The restaurant will be hosting a 50 Cent and Branson To Over on Saturday, January 13, followed by an official grand opening on Friday, January 19, featuring Boston native DJ Chantel Jeffries. Other celebrities like dancer JoJo Siwa, Kim Kardashian, and Kevin Hart have been spotted at the Sugar Factory locations, turning the eatery’s couture pops into a celebrity accessory phenomenon.

The Sugar Factory’s mix of pop culture fascination and sugary concoctions have been chronicled by media outlets ranging from People Magazine to Entertainment Tonight. The Sugar Factory is sure to become a hotspot for both locals and tourists alike.

Sugar Factory Boston is more than just a restaurant; it’s a one-stop shop for indulgence, catering to a crowd looking for an extraordinary night out in Boston’s historic heart.